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Community Events
Facilitating first class event experiences is my passion. What makes a great event experience?
Every touchpoint is thoughtfully designed and every detail is taken care of. A superior event extends far beyond the live experience of the day itself.
It starts with the “wow factor” of the initial launch that has people lining up for tickets, it’s the customer service team that are readily available during the event lead up to support guests in any way they can.
“Thank you for the love and care and grace and for packing the house(s). It was an incredible experience.”
Danielle Laporte
Bestselling Author, Speaker & Entrepreneur
On the day of the event, guests remember how they were warmly welcomed on arrival. The lighting, the music and the stage design is conducive to transformation. The event is an uplifting day of connection and inspiration, leaving guests feeling deeply touched.
The impact of a transformational event lives on beyond the day when guests are reminded of the experience through the beautiful photography that captured the moments and the handwritten thank you note that arrives in their mailbox.
The Wake Up Project is Australia’s most respected events promoter of large-scale mindful living, mindful leadership and personal development programs, producing events for over 45,000 people.
Through my work with Wake Up Project, I have had the opportunity to directly manage over 20+ events ranging from film screenings through to large-scale auditorium tours for audiences of approximately 3000 people. I am responsible for all aspects of these tours from launch strategy through to implementing detailed event plans and onsite event execution. My goal is always to create an atmosphere and overall experience that is uplifted, highly professional, elegant and warm.
Taking care to ensure that every detail is conducive to transformation has guaranteed guests are deeply touched by the event experience.
Thank you to Elin Bandmann Photography who beautifully captured the essence of these experiences at so many of the live events.
I am responsible for all aspects of these tours from launch strategy through to implementing detailed event plans and onsite event execution.
Taking care to ensure that every event detail is conducive to transformation has guaranteed our events have maintained that “Wake Up touch”, ensuring guests are deeply touched by the event experience. Key areas of these tours included:
EVENT & LOGISTICS MANAGEMENT
Venue management including scouting and inspections, contract negotiations
Stage and venue design, layout and execution
Financial management and event insurance
Audio Visual management including runsheet development and stage management
Speaker care and management
Customer service
Food and beverage management
Merchandise
Staff and volunteer management
All logistics (flights, hotels, car hire, couriers, orders)
Onsite event lead. Everything that happens at an event is 100% my responsibility
MARKETING
Manage event launch including event website build
Develop and manage overall communication and content plan
Content and production management from brief to finished product across all collateral and promotional material
Develop customer journeys, funnels, sequences and marketing automation
Manage all aspects of online masterclasses and webinars to promote upcoming event
Manage all PR enquiries, interviews, media appearances
Relationship management with with 100+ community groups, media, influencers and other key stakeholders
Social media strategy, curation and management
Oversee online advertising (including Facebook, Google AdWords and retargeting)
As Chief Operations Officer for Wake Up Project, I have managed multi-city tours across Australia for the following international thought leaders:
Danielle LaPorte
Danielle LaPorte is a New York Times best-selling author, speaker and former Washington DC think tank executive. This three-city tour included creative counsel, live music, inspiration and book signings. Enjoyed by 3000 people, Danielle was supported by ARIA award winner + Rolling Stone’s Woman of the Year Clare Bowditch.
Marianne Williamson
Marianne Williamson is an internationally acclaimed author and lecturer and one of the most inspirational voices of our generation. She is the founder of Project Angel Food that to date, has served over 11 million meals to homebound people with AIDS in LA. Marianne hosted powerful one-day workshops in Sydney, Melbourne and Brisbane.
Caroline Myss
Caroline Myss is a five time New York Times bestselling author and internationally renowned speaker in the fields of human consciousness, spirituality and mysticism, health, energy medicine and the science of medical intuition. Caroline facilitated one-day workshops across Australia to offer a bold new vision for unleashing optimal health and wellbeing.
Rob Bell
Rob is a New York Times bestselling author, international teacher and highly sought after public speaker. TIME magazine named Rob Bell as one of the 100 most influential people in the world. Rob facilitated inspiring, playful and interactive one-day workshops to discover how to create a life worth living.
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